Hospitality Meets Data
We watched too many brilliant products fail—not because they weren't valuable, but because their founders couldn't crack the pricing puzzle. That's when we realized: what if AI could democratize the pricing intelligence that only enterprise companies could afford?
Our Mission
To transform pricing from guesswork into a strategic advantage by making enterprise-level analytics accessible, actionable, and affordable for every bootstrapped SaaS founder. We envision a world where every founder can optimize their pricing with confidence, unlocking sustainable growth without expensive consultants.
Our Values
These are the principles that guide our product, our conversations, and our company.
Graciously Confident
We're experts in our field, but we deliver our insights with the warmth of a trusted advisor, not the arrogance of a black-box algorithm.
Refreshingly Clear
Complexity is our enemy. We distill sophisticated analysis into simple, actionable steps. Like a perfect glass of sweet tea—strong, pure, and balanced.
Data-Driven Storytellers
Numbers alone don't inspire action. We weave data into compelling narratives that show founders the 'why' behind our recommendations.
Founder-Fluent
We speak the language of bootstrappers. We understand the hustle, the constraints, and the ambition. Our tool is built for the founder's journey.
Meet the Team
We're a small, dedicated team of founders, builders, and data lovers, united by a passion for helping SaaS companies thrive.
Carter Beauford
Founder & CEO
A bootstrapped founder himself, Carter started Priced Tea after watching too many brilliant products fail because of pricing guesswork. He's passionate about democratizing data intelligence.
Lila Grace
Head of Product
Lila combines her love for elegant user experiences with a deep understanding of SaaS growth. She ensures Priced Tea is not just powerful, but refreshingly simple to use.
Stefan Lessard
Lead Data Scientist
Stefan is the brains behind our AI engine. He translates complex data patterns into the clear, actionable recommendations our customers love. He believes in 'transparently smart' AI.
Join us on our mission
We're always looking for passionate people to join our team. If you believe in our mission to democratize pricing intelligence, we'd love to hear from you.